What is a Trunk Show?


Hello Peony Girls!

We understand that the dress shopping experience can sometimes be a daunting and stressful task, with foreign lingo and wedding dress terms being tossed around. You are not alone if you have ever wondered “What exactly is a trunk show?”

In Short: The term “Trunk Show” is derived from the fact that the designers used to literally bring in their entire collection in trunks! Nowadays, though, it tends to be giant boxes.

Bridal shops usually carry a curated selection of dresses or accessories from each of their designers’ collection. During a trunk show, the entire collection is brought into the store and most of the time a discount is granted. Sometimes the designer is even present! If you adore a specific designer, a trunk show is the perfect time to book your appointment.  Please make sure to do so in advance, as trunk shows tend to book up fast!

At The White Peony we love hosting trunk shows as it gives our brides the chance to see entire collections and hopefully meet the designer of their dream dress or one-of-a-kind accessories! Trunk shows are a great time to visit our boutique, sip on a mimosa, indulge in a sweet treat and browse a wonderful collection of pretty.

For more FAQ’s check out our website!

x The White Peony

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